African Pride

This lightweight blend of hydrating Coconut Milk & African Honey replenishes moisture, adds shine and softens; leaving hair manageable and naturally defined.

Directions to use: Shake well before using. On Wet Hair: Spray generously on clean hair. Use wide tooth comb or fingers to distribute evenly. Style as desired. On Dry Hair: Spray generously on dry hair to replenish moisture and refresh coils. Style as desired.

This restorative hair and scalp oil uses a nourishing blend of 5 essential oils and Vitamin E to replenish natural nutrients, help protect against breakage and promote natural growth; leaving coils and curls with body and shine.

Directions To Use: Apply a small amount to wet or dry hair. Massage into scalp and work from roots to ends. Also, perfect for hot oil treatments and finishing natural styles.

OLIVE MIRACLE® CONDITIONING Formulated to help strengthen and protect hair during the entire relaxer application process. This conditioning Anti-Breakage No-Lye Relaxer System leaves hair softer, smoother and more nourished than ever before. Our new vitamin-rich post-relaxer Aloe Vera Deep Treatment Conditioner packet is infused with Aloe, Castor & Biotin to deeply condition, moisturize and protect.

This premium wax, with a blend of Aloe & Coconut, smooths and shapes hard to hold edges and hair without flaking; while nourishing & protecting against breakage, helping to leave edges healthy and tack free.

This weightless, moisturizing, and alcohol-free blend uses the natural benefits of Aloe & Coconut Water to define and shape coils and curls without flaking; leaving hair hydrated, frizz-free with lasting hold and shine

African Pride® Natural Salon Care Foam Setting Mousse is a non-flaking, alcohol-free formula that provides long lasting, frizz-free fly-away control and shine for curls, waves, weaves, wigs, wraps and braids. Deep conditioning Olive and Tea Tree Oils help to provide nourishment and shine. Perfect for natural hair, short styles and molded styles. Great fly-away control for protective styles.

African Pride Olive Miracle® Natural Salon Care Heat Protection & Shine Mist is a weightless formula that shields against heat, humidity and frizz. Olive and Tea Tree Oils help to leave hair nourished with a healthy-looking shine. Perfect for straight styling with blow dryers, flat irons, curl wands and other silkening tools. Great as a finisher for weightless, frizz-free shine.

African Pride® Natural Salon Care Moisture Restore Curl Refresher is a 7-IN-1 formula that detangles, conditions, protects against heat, refreshes curls, adds shine, controls frizz and prevents split ends. Olive and Tea Tree Oils help to provide anti-breakage nourishment for healthy looking hair and professional looking shine. Great hydration for natural hair. Moisturizes to help repair dry, damaged hair. Perfect for blow drying, maintaining short hair styles.

This deep penetrating leave-in conditioning cream uses a nourishing blend of Coconut Oil & Baobab Oil to impart lasting moisture while helping to protect against breakage. Leaving coils and curls manageable, hydrated and strong.

Directions To Use: Apply a generous amount to hands, rub together, smooth product into dry or damp hair from roots to ends. Do not rinse. Style as desired. Use as a daily moisturizer or layering with styling products.

This gentle cleansing formula removes dirt and buildup from hair without stripping hair of its natural oils; using a blend of Honey & Coconut Oil to deeply penetrate and hydrate natural coils and curls, leaving the hair soft, nourished and with a natural shine.

Directions to use: Apply a generous amount to wet hair, massage into lather. Rinse thoroughly and repeat. Follow up with Moisture Miracle Nourish & Restore Conditioner.

16 fl. oz.

This Black Hold & Cover Edge Gel slicks stubborn edges, temporarily covers gray & fills in thinning areas.

This moisture restoring blend uses the natural conditioning benefits of Honey and Coconut Oil, with the restorative benefits of Chocolate (Cacao) to transform dry coils and curls leaving them hydrated and nourished.