Black Owned Products

Magic Fingers 3X X-Pression 52" Braiding Hair! This pre-stretched braiding hair is the FIRST braider made pre-stretched braiding hair, so you know it's good!

Flame Retardant Fiber

100% Kanekalon

Super Light

Tangle Free

Brushable

3X Multi-pack

52"

It's a fact that curly hair requires more moisture than other textures because the coil structure of the strand doesn't properly allow the scalps natural oils to make it down the hair shaft - which is why our Design Essentials®  Almond & Avocado Moisturizing & Detangling Conditioner uses the hydrating power of Almond, Avocado and Shea Butter to nourish and replenish any moisture that your curls may be lacking to reduce the appearance of dryness, frizz, and breakage. 

• Save up to 30 minutes detangling time 
• Softens, moisturizes, and detangles hair effortlessly 
• Decrease dryness, frizz, and breakage 

NO PARABENS - NO PARAFFIN - NO PETROLATUM - NO MINERAL OIL

How-To-Use In 3 Simple Steps:

Step 1: After shampooing with our Natural Almond & Avocado Moisturizing & Detangling Sulfate Free Shampoo, apply Natural Almond & Avocado Moisturizing & Detangling Conditioner and comb through.
Step 2: Allow to sit for up to 3 minutes.
Step 3: Rinse thoroughly.

Tropical Moringa Sweet Oil Endless Moisture Sealing Cream is a nutrient-rich hair cream that calms frizz, revitalizes strands, and locks in lasting moisture. Infused with Biotin & Moringa Oil to improve shine for stronger looking hair and manageability.

• restores & locks in long lasting moisture
• helps to strengthen, protect, & nourish the hair
• improves natural shine and luster
  

 Tropical Moringa Sweet Oil Endless Moisture Collection is a major key to maximizing moisture retention. Our advanced moisturizing blend is infused with essential vitamins and Moringa Oleifera Seed Oil, which is derived from The Moringa Tree, also known as the “healing” tree, that deeply penetrate the hair shaft to infuse it with vital moisture and nutrients. Power packed to improve shine, strength, and manageability.

Non-greasy formula

Infused with Vitamin E to help eliminate dry scalp and skin

Stimulates hair growth

How to Use:

Moisturize (for best results in healthy hair care, see additional steps below)

Use daily to prevent dryness / breakage. Pour Hair & Scalp Oil with Vitamin E™ into your hands and rub together. Apply to loose hair from roots to the ends. Massage into hair and scalp, style hair.  

Braids, twists, locs: Use the pointed application tip to apply directly to the scalp. Massage into the scalp, style hair. 

Hot Oil Treatment: apply after shampooing with the Berry Clean Shampoo™. Towel dry, section off hair. Pour Hair & Scalp Oil with Vitamin E™ into your hands and apply to loose hair from the roots to the ends. Massage into the hair and scalp and cover hair with a warm towel for 3-10 minutes. Lightly rinse hair, towel dry and style. 

Provides natural-textured hair its proper daily serving of natural emollients and vitamins to look and feel its very best

Penetrates easily to deliver hydration, softness and shine

Moisture is sealed in for better style maintenance

Helps keep coils and curls smooth, frizz-free and looking good for days!

Lightweight and super-nourishing 

12 oz

Alcohol free, no drying alcohol to damage hair shaft Leaves hair with bounce, beauty and body
BB Foam Moisturizing Wrapping Lotion leaves hair with bounce, shine and body. This wrapping lotion features an alcohol-free formula won't damage or dry hair so it's softer and healthier. Hair will hold the style longer and resist frizz. This conditioning, moisturizing, wrapping lotion contains powerful thermal protectors and olive oil for your hair. Detangles, easy combing, adds sheen, no flaking. Great for blow drying, hot curling, wet setting and wrapping.

Sulfate-Free formula revives and calms the scalp, while combating dryness.

Sulfate-Free & Fresh

• Detoxifying
• Deep Cleanse
• Moisture Balance

Key Ingredients:
Activated Charcoal helps to deep clean the hair and scalp, removing toxins and calming irritated scalps.
Infused with Castor & Olive Oils for their respective healing & nourishing properties.

WHAT IT DOUX: Sucka Free Moisturizing Shampoo is a one-of-a-kind shampoo that cleanses hair while providing the ultimate hydration. Safe for color-treated and chemically treated hair, as well as all hair types, this moisturizing shampoo also protects hair from heat and sun damage with Shea Butter and Sea Silk to leave your curls feeling clean and soft.

WHAT'S GOOD? Ultra-moisturizing Shea Butter and Nutrient-rich Sea Silk

DOUX YOU: Apply to wet hair, lather and rinse. Repeat if necessary.

The Mane Choice Growth Oil 4 oz is a natural blend made exclusively for the scalp; and formulated to help revitalize and rejuvenate, our revitalizing oil is powerful, yet gentle enough to be used daily.

Mielle styling twisting souffle is great for your twist-out, braidout, or bantu knots, hydration and shine!
Created for Type 4 hair product
Conditions and protects each strand
Provides semi-deep definition

Mielle Pomegranate & Honey Leave-In Conditioner adds penetrating moisture to every hair strand and seals it in for lasting hydration. This leave in conditioner also provides natural shine, prevents frizz, and makes detangling easier without weighing down your hair. Just apply after using Mielle Pomegranate & Honey Condtioner; working from root to tips.

The Pomegranate & Honey Moisturizing and Detangling Conditioner created for thick and curly hair. This conditioner provides deep hydration with a silky feel, locks in moisture and strengthen your thick, curly hair to eliminate breakage and split ends.
• Get shine• Excellent for any curl pattern• Provides superior slip• Enhances texture

Mielle Pomegranate Shampoo helps tackle wash day for your Type 4 hair by adding slip that loosens your tangles.

• Provides silky slip
• Pre-detangles thick, curly hair
• Cleans without stripping natural moisture

POP LOCK 5-DAY CURL FORMING GLAZE

WHAT IT DOUX: Set your Wash & Go with 1 styler! POP LOCK 5-Day Curl Forming Glaze packs a punch with a firmer hold, crazy shine, and anti-humidity setting formula to lock in your curls for at least 5 days.

WHAT'S GOOD? Enriched with honey and Argan Oil for shine and elasticity.

WHAT IT DOUX: The secret to your best Wash & Go is in the cleanse! NO SCRUBS Exfoliating Shampoo prepares hair and scalp for optimal moisture retention by gently lifting product residue and dead cells to restore softness and shine.

WHAT'S GOOD? Non-stripping, non-drying • Formulated with natural honey and antioxidants

WHAT IT DOUX: Quick & easy deep conditioning in 5 minutes! THAT'S DEEP rapid conditioning formula quickly soothes and stimulates to promote the secretion of your scalp’s natural oils, while hydrating and softening each strand below the cuticle to reduce frizz and restore strength and elasticity.

WHAT'S GOOD? Enriched with honey & green tea* • Easy detangling and lots of slip to prevent breakage and snapping.

Tropical Moringa Sweet Oil Endless Moisture Restorative Spray hydrates strands, refreshes, and revives previously styled waves and curls. Locks in moisture and improves natural shine. When skipping wash day, use in place of water to restyle the hair! 

• delivers and locks in lasting moisture
• refreshes and boosts waves & curls
• fights frizz, softens, and protects the hair

Tropical Moringa Sweet Oil Endless Moisture Collection is a major key to maximizing moisture retention. Our advanced moisturizing blend is infused with essential vitamins and Moringa Oleifera Seed Oil, which is derived from The Moringa Tree, also known as the “healing” tree, that deeply penetrate the hair shaft to infuse it with vital moisture and nutrients. Power packed to improve shine, strength, and manageability.

Tropical Moringa Sweet Oil & Honey Endless Moisture Pearly Braid-Out Glaze delivers a flexible hold and definition for braid outs, twist outs, and wash-n-gos. Provides moisture, smoothes hair, adds shine, and helps tame frizz.

• delivers amazing definition & flexible hold
• restores & locks in longer lasting moisture
• makes hair shinier and stronger looking 

Tropical Moringa Sweet Oil Endless Moisture Collection is a major key to maximizing moisture retention. Our advanced moisturizing blend is infused with essential vitamins and Moringa Oleifera Seed Oil, which is derived from The Moringa Tree, also known as the “healing” tree, that deeply penetrate the hair shaft to infuse it with vital moisture and nutrients. Power packed to improve shine, strength, and manageability. 

Tropical Moringa Sweet Oil Endless Moisture Rinse Out Or Leave-In Conditioner detangles, softens, and delivers lasting moisture. Also helps to improve manageability.

• nourishes and moisturizes dry, brittle hair
• locks in lasting moisture 
• smooths frizz, softens and nourishes

Tropical Moringa Sweet Oil Endless Moisture Collection is a major key to maximizing moisture retention. Our advanced moisturizing blend is infused with essential vitamins and Moringa Oleifera Seed Oil, which is derived from The Moringa Tree, also known as the “healing” tree, that deeply penetrate the hair shaft to infuse it with vital moisture and nutrients. Power packed to improve shine, strength, and manageability.

Tropical Moringa Sweet Oil Endless Moisture Shampoo is packed with ultra moisturizing ingredients to help soften the hair and reduce frizz. Filled with vitamins and nutrients to nourish, protect, and improve manageability.

• restores and locks in longer lasting moisture
• helps to strengthen, nourish, & protect
• smooths frizz & adds softness

Tropical Moringa Sweet Oil Endless Moisture Collection is a major key to maximizing moisture retention. Our advanced moisturizing blend is infused with essential vitamins and Moringa Oleifera Seed Oil, which is derived from The Moringa Tree, also known as the “healing” tree, that deeply penetrate the hair shaft to infuse it with vital moisture and nutrients. Power packed to improve shine, strength, and manageability. 

Use on medium to large curl patterns. For tighter curl patterns, use Style & Shine™

• Styling jelly that defines curls and waves into beautiful, frizz-free styles

• Infused with quality ingredients and herbal extracts

• Provides ouch-less, healthy hair for little one

Use on tight to medium curl patterns. For larger curl patterns, use Soft & Curly™

• Moisture - based hairstyling cream that softens, stops frizz, and conditions

• Defines curls and waves

• Works great on tight to medium curl patterns

• Free of harsh chemicals

• Gently Cleanses / Refreshes Scalp

• Will Not Disturb Protective Styles

• Dries Quickly, Soothes Scalp

• Clarifying shampoo that helps to stop itching and other minor scalp irritations

• Provides a cool, minty feel and scent that stimulates your scalp while cleansing

• Leaves scalp feeling clean and refreshed.

Thick and Full Bamboo and Coconut Milk Moisturizing Mint Shampoo is a plant and herbal-rich, deep cleansing, gentle yet effective shampoo designed to nourish, strengthen, fortify and prepare hair before and after applying and removing protective styles. You hair will be moisturized and strengthened from root to tip as this revolutionary recipe is infused with bamboo—nature’s best known strengthener to help repair and strengthen hair and support hair elasticity; biotin to encourage hair growth; coconut milk to moisturize and nourish dry or damaged hair strands; and peppermint to cleanse root surface and scalp. For best results, follow with Intense Moisture Bamboo & Coconut Milk Strengthening Leave-In Conditioner.